Jane studied English Literature with Creative writing at the University of Birmingham followed by a stint in PR whilst Gaby studied Art at the Edinburgh College of Art. They partnered in 2020 whilst studying at the School of Communication Arts 2.0. During their time at SCA 2.0 they won a D&AD New Blood Graphite pencil for their campaign Where The Sun Don’t Shine for Black and Brown Skin x 21GRAMS.

After their studies they took on a three month placement at House337, formerly known as Engine, before being accepted onto the First Bite scheme at Adam and Eve DDB. They impressed A&E DDB’s ECD’s Ant Nelson and Mike Sutherland with their Hand Sinitiser stunt which amassed over 80 pieces of coverage, 498M online readership and 11K shares on social media. 

In June 2022 they turned their placement into a full time job with their first campaign for John Lewis x Homes on 4. They continue to work at Adam and Eve DDB where they work across all accounts.